Commissioned work by duuna agency for Smart Fit, a Brazilian chain of high-standard, affordable fitness clubs, known for its "HVLP" (High Value Low Price) model, that democratizes access to fitness and wellness, operating in Brazil and expanding across Latin America. These images were planned to be used as an asset for Smart Fit branding, helping teams to create campaigns through social media, internal and external events, and other channels.

Smart Fit - 2025